Mirabaud, an international asset management and wealth advisory firm, has appointed former EY consultant Samir Atitallah as CEO of its Middle East division.
Founded more than two centuries ago in Switzerland, Mirabaud provides clients around the world with wealth management, asset management and corporate finance services. The company has approximately 700 employees working in 16 offices around the world, including two in the Middle East: in Dubai and Abu Dhabi.
Installed at the head of the Middle East division, Samir Atitallah, a 35-year-old Swiss citizen, joins the company externally and brings more than a dozen years of experience to this position.
Prior to joining the boutique financial services group, Atitallah was a member of the executive committee of Piaget (a luxury watch and jewelry brand) as Chief of Staff to the CEO after working for more than three years in the Organization & Strategy.
Prior to that, Atitallah spent nearly three years at EY in its Advisory division, focused on advising private banks and other financial institutions in a wide range of areas including operational excellence, regulatory transformation, finance and risk. .
In his new role, Atitallah was tasked with growing the business in the region, with a focus on the wealth management business line. “It will contribute to raising awareness of the group’s unique value proposition based on an independent, personalized and family-based approach to wealth management”, explained Nicolas Mirabaud, Head of Wealth Management at Mirabaud.
“The wealth management landscape in the region is changing at a rapid pace; At Mirabaud, we are committed to developing our offer to meet the changing needs of our customers. Samir is well placed to lead this change thanks to his expertise in strategy, finance and business development as well as his natural leadership and his multifaceted knowledge of the industry,” said Nicolas Mirabaud.
Alain Baron, Head of Wealth Management for the Middle East, said: “I am delighted to welcome Samir to the Middle East team. This significant hire demonstrates our commitment to continuously strengthening and innovating our wealth proposition and growing the next generation customer base, whether in Dubai or Abu Dhabi.
Atitallah himself said, “We have the opportunity to capitalize on the region’s immense growth potential, and I look forward to working closely with the team to expand our client offering.
As part of a further strengthening of the company’s high governance in the region, the Swiss group has also appointed Nicolas Mirabaud as Chairman of the Board of Directors of Mirabaud for the Middle East.