Palo Alto, Calif., Oct. 19, 2022 (GLOBE NEWSWIRE) — DesignCar™, an app-based game developed by Porsche Digital, gives players even more options to create, compete with, and collect stunning custom vehicle visualizations . The game added new models from a range of brands, including the exclusive hypercar brand Bugatti, to the range available in the game.
DesignCar™ players configure photorealistic 3D vehicles to create truly individual dream cars, then vote in design challenges judged by the community and can earn in-game currency allowing them to create more elaborate designs. The free app is part of Porsche Digital’s mission to extend the automotive excitement experience to new digital audiences.
“For many car enthusiasts, it’s not just about performance, it’s also about design, creativity and community,” says Stephan Baral, Managing Director of Porsche Digital Inc., a subsidiary of the German sports car manufacturer Porsche AG. “The wonderful thing about DesignCar™ is that it allows users to build their dream garage filled with their favorite cars, whatever their budget, and share it with the community.”
DesignCar™ offers models from Porsche and a range of other attractive brands in addition to Bugatti, including Audi, Volkswagen, Jaguar, Land Rover, Nissan, INFINITI and Datsun. Other companies such as fractional collectibles investment platform Rally and peer-to-peer car-sharing company Turo are creating in-game branding challenges.
DesignCar™ is currently available in the United States and Canada in the Apple App Store and Google Play Store. To learn more about partnership opportunities, contact DesignCar™ at [email protected]
About Porsche Digital
Porsche Digital, Inc. (PDI) is the US division of Porsche Digital GmbH (PDG), which was founded in 2016 as a subsidiary of the Stuttgart-based sports car manufacturer. This North American competence center focuses on innovation, digital product development and venture capital investments. Its Silicon Valley teams work on business model innovations by working closely with the local startup and venture capital ecosystem. This work includes Marqued, a digital platform for car enthusiasts. The Atlanta, GA office, co-located with Porsche Cars North America, Inc. headquarters, works on the sports car owners site “My Porsche”, a central e-commerce platform as well as digital services for wholesale and retail. PDG’s global headquarters are in Ludwigsburg, Germany. Further locations in Berlin, Tel Aviv and Shanghai complement Porsche Digital’s global platform and network.
Marcus Kabel Porsche Cars North America, Inc. 770.290.3843 [email protected]
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